SB Brand-Led Culture Change Program
Hear from purpose-driven, action-oriented visionaries from the world’s leading brands who are focused on delivering positive results for businesses, consumers, the planet, and society. Mainstage speakers will present the latest leadership skills and capabilities, case studies of reinventing business models at scale, and inspiration to transform your relationship with customers, suppliers, investors, employees, and communities. Breakout sessions will be led by subject-matter experts who will help you to understand regeneration on a deep level and walk away prepared to drive regenerative innovation at your organization. Want to see an overview of each day? Check out our schedule at a glance page.
Track
Session Type
Room
- Minneapolis A (6)
- Minneapolis B (7)
- Minneapolis C (8)
- Minneapolis E (2)
- Minneapolis F (3)
Monday 22nd May
Track: Culture Changing Communications
Whether your organization is in the early stages of defining purpose internally, or working on external campaigns that apply purposeful storytelling for consumers to understand and act on, this session will provide... see more
Featured Speakers
Track: Culture Changing Communications
On the journey of building sustainable brands, we as leaders are called to address social impact beyond starting the conversation. Our actions are expected to be authentic, have clear intent, and align... see more
Featured Speakers
Tuesday 23rd May
Track: Sponsored Track
In today’s fast-paced culture of information everywhere, coupled with consumer demand for responsible commerce, brands are constantly charged with developing creative campaigns that ignite impactful change. Collaborating with the right partners across... see more
Featured Speakers
Track: Sponsored Track
Brands looking for ways to make positive impacts, in specific communities and the world at large, often view this kind of social impact work as an added cost against their bottom line.... see more
Featured Speakers
Track: Sponsored Track
This interactive workshop will explore how companies are integrating climate action into their brand and communicating with consumers about them. The session will touch on topics such as: • Translating corporate commitments... see more
Featured Speakers
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Wednesday 24th May
Track: Sponsored Track
Looking at the United Nations Sustainability Development Goals, there is a clear interplay between the environmental (E) and societal (S) changes that need to take place. Climate change is an urgent threat... see more
Moderator
Featured Speakers
Track: Culture Changing Communications
As a brand embarks on a purpose journey, internal culture can be a catalyst or a cumbrance. Yet brands often spend significantly more effort communicating externally than aligning internally. Hear from leaders... see more
Featured Speakers
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Track: Culture Changing Communications
This session will summarize consumer insights gained by the providers of carbon, water and plastic footprint measurement tools for individuals. Join for lessons on the ways consumers interact with such tools, what... see more
Featured Speakers
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