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Dana Dufresne

Dana Dufresne

Chief Growth and Marketing Officer
Fair Trade USA

Dana Dufresne is a seasoned sales leader with a distinguished career in the Consumer Packaged Goods (CPG) industry. Her extensive experience spans multiple segments including dairy, beverage, confectionery, and produce, demonstrating her versatility and expertise in the field. Throughout her career, Dana has held pivotal roles at companies such as Land O’Lakes Inc., Cadbury Schweppes (now DR Pepper Keurig), and Marich Confection. She also was key to the growth and innovation at Vertage Foods, a plant-based dairy company. At these organizations, she has led high-performing sales teams and implemented strategies that have significantly enhanced market presence and sales performance. Dana earned her Bachelor of Science degree with a concentration in Food Science in Business from the University of Minnesota. Her academic background provides a strong foundation for her strategic approach to sales and market analysis. In addition to her professional achievements, Dana is deeply committed to giving back to the community. She actively volunteers with the American Red Cross and Special Olympics, contributing her time and energy to support these important causes. Residing in Connecticut, Dana is a proud mother of two sons, Jonny and Colby and spends her spare time watching them play competitive baseball at the collegiate and high school level.


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