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Sustainable Brands

October 13–16 | Town & Country ResorT

Join SB’25 San Diego and take the lead in leveraging innovation for social and environmental good to drive sustainable market transformation. This event brings together sustainability teams, brand strategists, marketing experts, and innovation professionals to collaborate and drive good business growth.

Connect with industry leaders, exchange actionable insights, and co-create solutions that inspire sustainable transformation. SB’25 San Diego empowers brands to win in the marketplace while building resilience and thriving in a changing world. Don’t miss this extraordinary opportunity to be part of the global movement shaping the future of business.

BREAKTHROUGH​ INNOVATION​

All of us feel the mounting pressure to reshape the future of commerce so that business and society can thrive in harmony with nature. It’ll require ongoing breakthroughs in innovation, properly and ethically deployed for us to reach our goals. Join us in 2024 as together we explore new strategies, tools and solutions for turning challenge into business opportunity to redesign our brands to win in a changing world.

What to Expect

From next-gen materials and packaging innovation to driving lasting behavior change and discovering business strategies that drive "good growth"—economic progress that benefits brands, people, and the planet. Join us as the SB community reunites to share innovative solutions and levers for driving sustainable growth.

Keynotes

Come and sit at the front line of change. Hear from visionaries who are culturally-attuned, purpose-driven, action-oriented and focused on delivering good growth for brands, consumers, the planet, and society as a whole.

Breakouts

Engage your creative thinking as carefully curated panels of subject-matter experts share new approaches to creating positive impact. You’ll understand the challenges brands face when working toward a sustainable economy.

Workshops

Tailor your experience to the needs of your business through deep-dive workshops. Designed to equip you with the tools you need to succeed, workshops address key topics, common pain points, and actionable solutions.

Special Events

Take part in SB’s popular small group networking options, including “Birds of a Feather” dinner discussions and “Campfire Conversations” to deeply engage on provocative and timely topics. Or, relax with meditation, a morning run or yoga. Introvert or extrovert, SB provides opportunities for restoration and invigoration breaks between sessions.

Tracks

Materials and Supply Chain

Explore the future of sustainable sourcing, production, and traceability solutions. Dive into best practices for building resilient, transparent, and ethical supply chains while addressing critical lifecycle impacts of materials and packaging.

Selling Sustainability

Discover how to connect with customers in meaningful ways to drive preference for sustainable products and services that benefit business, people, and the planet.

Innovation and Regenerative Design

Redefine what's possible through cutting-edge approaches to sustainable and regenerative practices. Through practical examples of product innovation and business model transformation, this track explores breakthroughs that align profit with purpose and positive impact.

Enabling Behavior Change

Empowering individuals is key to scaling sustainable outcomes. Understand the psychology of sustainability, dissect key drivers and barriers to behavior change, and analyze the importance of convenience and access as factors in the adoption of sustainable behavior and choices.

Governance, Metrics and ROI

Explore how to integrate proven environmental, social, and governance best practices into core business strategies to drive "good growth"*—economic progress that benefits brands, people, and the planet.

*Good Growth: growth that a company or an economy could achieve without doing harm to either society or the environment, while also acting to create and support conditions essential to a just, healthy, resilient and flourishing future for all stakeholders. Good growth is commonly also referred to as “sustainable growth” or “responsible growth.”

why attend

Attend SB’25 San Diego to be inspired and equipped to harness the latest innovations across technology, materials science, supply chain management, business models, marketing, and more to drive new business and brand value as well as net positive environmental and to ensure your brand is future-fit to win in the global marketplace.

Why SB’25 San Diego Is a Must-Attend Event:

  • Actionable Takeaways: Gain tangible tools and frameworks to drive good growth in your organization.Insightful Sessions: Gain strategies to embed sustainability into your company’s DNA and prepare for tomorrow’s challenges.
  • Collaborative Networking: SB’25 is one of the safest environments for business leaders and executives to have thought-provoking, hard, and action-oriented conversations to navigate their professional and industry challenges and complexities
  • Forward-Looking Discussions: SB’25 is a forward-looking connection hub, and the premier place for leaders wanting to participate in conversations and activities anticipating tomorrow’s sustainability landscape in terms of regulatory changes, regulation implementation, global sustainability landscape, international exposure, demographic shifts, and technology advancements.

SB’25 San Diego is more than a conference— it’s a movement to reshape the future of business. With a trusted, inclusive environment, this is where leaders come together to solve challenges, share bold ideas, and create meaningful change.

Testimonials

Here's why attendees come back year after year.

2024 Speakers

Monique Oxender

Chief Sustainability Officer

Keurig Dr Pepper

Victor Casale

Co-Founder, Pact Collective and
Co-Founder and CEO, MOB Beauty

Prakash Arunkundrum

Chief Operating Officer

Logitech

Ame Igharo

Senior Director Sustainability Strategy

ULTA Beauty

Dr. Katherine Hoffman

Strategic Sustainability Initiatives

Eastman

Jason Breen

Senior Director, Owned Brand Innovation Practice
 

Target

Dr. Neil Theise

Professor of Pathology, NYU Grossman School of Medicine and Author, Notes on Complexity: The Scientific Theory of Connection, Consciousness, and Being

Roma McCaig

Vice President, Public Affairs and Impact

REI

Jessica Filante Farrington

Director, Global Environmental Sustainability

AT&T

Deanna Bratter (

Deanna Bratter

Chief Sustainability Officer

Crocs, Inc.

Frantz Beznik

Frantz Beznik

R&D Head of Sustainable Innovation

Procter & Gamble Company

Kelly Marsh

Kelly Marsh

Director

Nestlé

Dale Green

Global Director – Purpose Marketing

Mars Inc.

Mikel Hancock

Senior Director Sustainable Food and Agriculture

Walmart

Ben Mand

Ben Manid

CEO

Guayakí Yerba Mate

Stay Up to Date

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Who Attends

We uniquely unite sustainability professionals, brand strategy, marketing, and communications experts, along with design, innovation, R&D teams, and their supporting ecosystem partners, to drive the systemic change needed for lasting impact and growth.

Functions
  • Sustainability & Social Impact Leaders
  • CMOs, Brand and Marketing Leaders
  • Corporate and Sustainability Communications Professionals,
  • Design, Innovation, and R&D Professionals
  • Solutions Providers
  • NGOs, Academia, Government Agencies, and Stakeholders Who Support or Lead Systems Change in Partnership with Brands

Roles

  • C-Suite
  • Senior Vice President
  • Vice President
  • Director
  • Manager
  • Individual Contributor
7+ years of sustainability experience
0 %
Manager level & above
0 %
Industries
0 +

Need help convincing your boss?

Download an email template to help you explain to your boss how your company will benefit from not only your attendance, but that of your cross functional team as well!

Pre-Launch Registration Sale!

Register by January 1, 2025 and get our lowest pricing of the year!

All Access Pass

Workshops + Conference + Recordings
$4195
$ 2295 Expires January 1st!
  • Opening Day Workshops and Lunch
  • Conference Sessions
  • Opening Night Welcome Reception
  • Sponsor and Exhibitor Zones
  • Opening Night Plenary
  • Breakfasts, Lunches and Evening Receptions
  • Post-Event Recordings

Pre-Event Webinar:

A Conversation with Seth Godin and KoAnn Skrzyniarz

Watch the recording now!

2024 SPONSORS & Partners

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Updates

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