Urban Gardens and Other Urban Green Spaces as Platforms for Brand-driven Shared Value

Community Engagement

This panel will focus on case studies of brands creating shared value through urban gardens and other urban green spaces. Speakers will bring specific recent case studies and explore why and how they were conceived, how they operate and, importantly, how they return win-win-win value to brands, host cities and local communities. As usual, speakers will also aim to tease out important lessons and best practices distilled to date.