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Special Events

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Driving market transformation is hard work, and takes strong relationships across your value chain. It takes time — sometimes years to build a strong, productive network. At SB’24 you’ll create a decade’s worth of relationships to help you activate all the learning you’ll do all week. Here are some of the ways we’ll help you break the ice and get working together with people you’ll turn to in the year ahead for an ear, advice and partnership.

OPENING NIGHT WELCOME RECEPTION

Monday, October 14
6:30 – 8:00PM
Kick-off the week, full of new connections, at the Opening Night Reception.
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KARAOKE

Monday, October 14
8:00-10:00PM
Warm up your vocal chords and get ready to sing the night away at SB's Karaoke night!
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RAINBOW MIXER

Monday, October 14
9:00-10:30PM
Join the SB LGBTQ+ & Ally Community for the 6th annual Rainbow Mixer. Enjoy excellent conversation, camaraderie, and networking!
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SUNRISE YOGA

Tuesday and Wednesday
6:30 –7:30AM
Greet the sunrise with a rejuvenating Ashtanga yoga flow. Find strength, serenity, and a fresh perspective as the world awakens around you.
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WOMEN'S LEADERSHIP LUNCH

Tuesday, October 15
12:30 – 1:30PM
Join us for our fourth year of our Women's Leadership Lunch!
A networking lunch with featuring a dynamic keynote panel.
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BIRDS
OF A FEATHER DINNERS

Tuesday and Wednesday
6:30PM
Join a Birds of a Feather dinner and come prepared to guide or enjoy captivating conversation!
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INNOVATION EXPO

Monday
6:00 – 8:00PM
Tuesday and Wednesday
11:00 – 6:30PM
Visit the Innovation Expo which serves as the leading arena for brands to showcase their innovative technologies and services designed to drive and transform toward a regenerative future.
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CONVERSATION CORNERS NETWORKING

Tuesday, October 15
11:30 – 12:30PM
Join leaders from each of the SB program tracks on the show floor to engage in informal discussion share experiences and collaborate .
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MOVIE NIGHT WITH P&G

Tuesday, October 15
8:00 – 10:00PM
Join P&G for an exclusive viewing of the documentary, “Our Blue World, A Water Odyssey”.
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SB CONNECT! Party

Tuesday, October 15
6:30 – 8:30PM
Unwind and connect at the SB Connnect party! Enjoy an evening of interesting conversation, live music and lively entertainment, hosted by Suntory and Nikola Motors..
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CAMPFIRE CONVERSATIONS

Tuesday and Wednesday
8:00PM
Gather around the evening campfires for deep conversations and tasty treats.
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GUIDED MEDITATION

Tuesday, October 15
Wednesday, October 16
7:30 – 8:00AM
Start the day with a relaxing and rejuvenating guided meditation session. Let's unwind and find inner peace together.
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INNOVATION EXPO STAGE

Wednesday
11:00 – 12:30PM
Join industry leaders who have transformed challenges into success stories while you gain practical knowledge that you can apply to your own endeavors.
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NobleAI
LIVE DEMO

Tuesday, October 14th
11:30AM – 1:30PM
Wednesday, October 15
12:00 – 2:00PM
Develop Safer & More Sustainable Products…In Minutes.
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SB TRIVIA

Wednesday, October 16 8:30-10:00pm
Flex your brain muscles and add a little friendly competition to your day! Join a team and get ready to battle for SB Trivia night glory!
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SUNRISE NETWORKING FUN RUN

Wednesday, Oct 16
7:00 AM
Need a boost of energy and some new connections? Join us for our early morning networking fun run!
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SB GATHER PARTY

Wednesday, October 16
8:30 – 10:00PM
Join us for a relaxed evening of networking, delicious drinks, and tasty bites at the SB Gather Party. Continue conversations with like-minded professionals and expand your network in a fun and friendly atmosphere
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BEAUTY DROPOFF BIN

Monday-Thursday
Bring your hard-to-recycle empty beauty packaging to Ulta Beauty's Beauty Dropoff bin. The packagining will be sent to Pact who aims to find the best use for the materials collected; keeping them out of landfills.
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CAMP SB'23 - FUN & GAMES

Monday - Thursday
Join your team or make some new friends at SB'24! Grab a volleyball, some bean bags, or some bocce balls and create memories in this camp-like experience.
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PETCO
"YAPPY HOUR"

Tuesday, October 14th
5:00 – 6:30PM
Wednesday, October 15
1:00–3:00PM
Feeling overwhelmed? Join Puppy “Yappy” Hour!
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Opening Night Welcome Reception
Monday, October 14, 6:30 – 8:00PM
Golden State Ballroom

Raise a glass and enjoy noshes while you kick-off the week, full of new connections, at the Opening Night Reception. Immediately following the opening Plenary, we invite you to join our reception on the Innovation Expo Show Floor to network, meet new people, reconnect with old friends, and visit our Innovation Expo sponsors. Be sure to stop by these booths to see these leading innovators, new products, and solutions.

Innovation Expo
Monday, October 14, 6:00 – 8:00PM
Tuesday, October 15, 11:00 – 6:30PM
Wednesday, October 16, 11:00 – 6:30PM

“The Innovation Expo” is the interactive expo experience within Sustainable Brands, where all attendees will meet and gather to network and connect with brands and solution providers that are reshaping the future of commerce worldwide. Brands can come together with attendees and collaborate through curated showcases, booths, and industry-specific Innovation Expo Stage discussions led by subject matter experts. Participate at the intersection of global companies, startups, and visionary entrepreneurs who gather at SB’24 to present their cutting-edge solutions, products, and services. Spend time with these important organizations and work to develop partnerships that will reshape industries.

 

Karaoke
Monday, October 14, 8:00-10:00PM
Lapper Bar

Warm up your vocal chords and get ready to sing the night away at the SB’24 Karaoke Night!

Rainbow Mixer
Monday, October 14, 9:00PM
Skyview Terrace (Top of the Regency Tower)

Join the SB LGBTQ+ & Ally Community for the 6th Annual Rainbow Mixer. Enjoy excellent conversation, camaraderie, and networking!

Sunrise Yoga
Tuesday and Wednesday, October 15, 6:30 – 7:30AM
Skyview Terrace Exercise Room

Greet the sunrise with a rejuvenating Ashtanga yoga flow. Find strength, serenity, and a fresh perspective as the world awakens around you.

Conversation Corners Networking
Tuesday, October 15, 11:30 – 12:30PM

Join SB’s Conversation Corners. Set along our SB Tracks, come network and share insight. Bring issues and work with other innovators to find solutions. Converstaion Corner topics include: Materials & Packaging, AI & Sustainability, Supply Chain Management & Monitoring, Nature Friendly Design Paradigms in Practice, Organizational Transformation & Governance, Evolution of Marketing, and Purpose-Led Corporate Communications.

 

Women's Leadership Lunch
Tuesday, October 15, 12:30 – 1:30PM

Join us for the fourth year of SB’s Women’s Leadership Lunch! This networking lunch features a dynamic panel discussion of women leaders in our community who are taking various approaches to supporting women and girls and promoting and amplifying women’s leadership.

Hosted by:

Birds of a Feather Dinners
Tuesday, October 15 and Wednesday, October 16, 6:30PM
Arlo and Lapper Restaurants

Join a Birds of a Feather dinner and come prepared to guide or enjoy captivating conversation! Discussions will be self-organized. 

Sponsored by
SB Connect! Party
Tuesday, October 15, 6:30 - 8:00PM
Flamingo and Lapper Lawn

Unwind and connect at the SB Connect party! Enjoy an evening of interesting conversation, live music and lively entertainment.

Campfire Conversations
Tuesday, October 15 and Wednesday, October 16, 8:00PM
Bonfire Pits

Converse, network, and discuss the big ideas in a cozy setting with guided conversation led by thought leaders, innovators, and next-gen entrepreneurs while snacking on tasty treats.

Movie Night with P&G: Our Blue World, A Water Odyssey

Join P&G for an exclusive viewing of the documentary, “Our Blue World, A Water Odyssey”.

P&G partnered with Brave Blue World Foundation on their documentary to raise awareness about the global water crisis and its possible solutions.

Narrated by Liam Neeson, the film explores humanity’s profound relationship with water and reveals how human agency can help rebalance the planet’s water systems. Our Blue World shows that through a small shift in consciousness and practice, we can bring enormous positive change, rebalance, and regenerate life on earth.  The film features P&G scientists and consumers who demonstrate how household products can make busy lives a little bit easier while conserving resources like water and energy at home.

noble_ai
NobleAI LIVE DEMO: Develop Safer & More Sustainable Products…In Minutes
Tuesday, October 15, 11:30AM – 1:30PM
Wednesday, October 16, 12:00 – 2:00PM
Innovation Expo Booth #500

Most companies face challenges sourcing safer alternatives to hazardous ingredients, with high costs and lengthy approval processes being the most significant obstacles. Join our live demo to discover how NobleAI’s Risk Assessment & Ingredient Replacement [RAIR] solution can streamline your risk assessments and find safer ingredients and formulations in minutes.

Innovation Expo Stage
Wednesday, October 16, 11:30 – 12:30PM

Hear from industry leader panels who have transformed challenges into success stories. Gain practical knowledge and insights that you can apply to your own endeavors. New and innovative speakers will be featured on Tuesday and Wednesday

 

Sunrise Networking Fun Run

Need a boost of energy and some new connections? Join us for our early morning networking fun run! This invigorating event combines the benefits of exercise with the opportunity to meet like-minded individuals in a relaxed and enjoyable setting. Don’t miss out on this unique opportunity to get active, make new friends, and expand your network!

SB Trivia
Wednesday, October 16 8:30-10:00pm
Lapper Bar

Flex your brain muscles and add a little friendly competition to your day! Join a team and get ready to battle for SB Trivia night glory!

Beauty Dropoff Bin
Monday – Thursday
Various locations

Bring your hard-to-recycle empty beauty packaging to Ulta Beauty’s Beauty Dropoff bin. The packagining will be sent to Pact who aims to find the best use for the materials collected; keeping them out of landfills.

Petco
PetCo Puppy Engagement "Yappy Hour"
Tuesday, October 15, 4:00–6:00PM and Wednesday, October 16, 1:00–3:00PM
Expo Booth #718 at the Innovation Expo in the Golden State Ballroom

Feeling overwhelmed? Swing by and take a mental health break and hold & cuddle with adorable puppies! In partnership with Petco Love & Kane’s K9 & Animal Rescue, Petco is excited to bring you this one-of-a-kind experience to make your day a little more zen. These lovable puppies are all adoptable and looking for forever homes. More information will be available at the booth.

SB Gather Party

Join us for a relaxed evening of networking, delicious drinks, and tasty bites at the SB Gather Party. Continue conversations with like-minded professionals and expand your network in a fun and friendly atmosphere

CampSB23
Camp SB'24 - Fun & Games
Monday – Thursday
Various locations

Lawn games abound at the Town & Country Resort. Grab a new friend or gather a crowd and challenge them to friendly competition. Sink it or score in the ultimate corn hole challenge. Climb the ladder to success one toss at a time in our ladder ball showdown. Show off your best bump and spike on the volleyball court. Spin, shine, and dazzle the night away with lighted hula hoops!

Guided Meditation

Dr. Theise will present complexity theory principles in workshop and plenary sessions on Monday, but those events only describe concepts. In this meditation program, he will guide participants toward direct experiences of reality of those concepts. Through intimacy with their breath, they will explore what it is to feel the interdependence of all bodies and the boundlessness of their own.

Clothing Drive
Monday – Thursday
Near Registration in the Pacific Foyer

SB is partnering with Sharia’s Closet, a San Diego-based organization, to host our second annual clothing drive! Sharia’s Closet provides supportive services in a judgment-free manner to empower clients to become survivors and move forward with their lives. They work together to assemble a wardrobe for each individual client, fitted for body type and personal style preference.

Participate by bringing a new or gently used item to donate! View this list to see the organization’s top needs, and drop off your donation before noon on Thursday.

Chalk Walk
Monday - Thursday
Flamingo Lawn

Express yourself! Let your creativity flow and colors show! Have a feeling or favorite quote worth sharing? Write it on SB’s Chalk Walk.

Sunrise Yoga
Wednesday October 18, 6:30 – 7:30AM
Tower Lawn

Meet at the Tower Lawn to enjoy sunrise yoga. This is a BYOM (bring your own mat) session.

Join the Align with the Nine Challenge!
Monday - Thursday

Participate in the SB Align with the Nine Challenge! Collect a trophy for taking action on each of the SB Nine Sustainable Behaviors. Complete each challenge within the behaviors and scan a QR code to accumulate points. Logging your achievements through the QR codes will provide trophies in the SB’23 app and enter you for a chance to win a free ticket to SB’24 Brand Led Culture Change in Minneapolis! 2nd and 3rd place winners will receive a signed copy of the book Purposeful Brands, written by Sandy Skees.

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