Sarah Endline


CEO and Chief Rioter



Sarah is the CEO and Chief Rioter of sweetriot in NYC and a ‘hippie capitalist.’

Today, Sarah leads sweetriot, an activist candy company, which is creating a sweet movement to fix the world. sweetriot has started by sourcing dark chocolate directly in Latin America, featuring packaging by emerging artists, and by only using all-natural, healthy ingredients.  sweetriot, is a proudly certified B Corporation, Fair Trade, Organic, Women-Owned, Inc. 500/5000, WorldBlu Democratic Workplace and EO Member Company!

Sarah’s entrepreneurial work has been covered by The Wall Street Journal, The New York Times, The Today Show, Forbes, Fortune, and more.

Sarah grew up in Michigan close to her grandparents’ farm.  She has traveled or worked in more than 60 countries. Sarah has an MBA from Harvard Business School and a Bachelors from The University of Michigan.

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