vice president, Global Social Impact
As vice president of Global Social Impact, Colleen Chapman drives Starbucks global social impact agenda and stakeholder engagement efforts. She ensures Starbucks long-term responsibility strategy integrates the company’s values and strengths into business strategy, allowing us to exceed the expectations of key stakeholders and advocacy interests. Her vision to ensure Starbucks remains a leader in sustainability fuels her work overseeing the company’s innovative programs on green building, recycling, energy, and food donation. In addition to developing and evolving the programs and policies that deliver on Starbucks global social impact strategy and goals, Colleen guides the company’s external narrative and reporting through the annual Global Social Impact Report.
Colleen has witnessed how the future of responsible business lies in cross-sector and industry collaboration, and is known for her ability to develop strong working relationships and partnerships with NGOs, government agencies, and other businesses to drive change and foster collaboration. She led the developement of the Starbucks partnership with Feeding America and was a founding member of the CERES Business for Innovative Climate & Energy Policy (BICEP) coalition.
Colleen joined Starbucks in 2001, originally holding leadership roles across the Brand Marketing organization. As director of Ethos Water – which dedicates a portion of each purchase to fund water programs in coffee growing regions around the world – she oversaw brand strategy which has resulted in $12 million in grants to date. As director of Brand Strategy and Partnerships, she created marketing strategies and brand identity tools that teams drew on to guide development of new products and promotional campaigns. That marketer’s training still informs her work to engage stakeholders, partners (employees), and customers on responsibility issues.
Prior to joining Starbucks, Colleen led Advertising and PR activities at Nordstrom Inc. for 14 years.
Colleen is a graduate of the School of Journalism and Communication at the University of Oregon. Colleen is a member of the ADL Glass Leadership Institute and on the grant review committee for the IYF Global Youth Action Network.
Colleen’s favorite coffee is Starbucks Ethiopian Yirgacheffe.
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