Why Attend SB'26 San Diego
Attend SB’26 San Diego to stay informed, stay connected, and stay competitive.
At SB’26 San Diego, you’ll get the insights, practical tools, community expertise, and high-value connections you need to keep your business future-fit. Guided by the All Rise theme, this year’s program brings leaders across functions together to explore the latest in materials innovation, product and packaging optimization, AI and technology, supply chain management, marketing, consumer engagement, governance and business integration, and emerging business models.
But what truly sets SB’26 apart is the caliber of people in the room. You’ll engage directly with the minds shaping a regenerative future, reimagining design, driving market transformation, influencing consumer choice and behavior, and building the next generation of leading brands. Expect conversations that challenge assumptions, spark new thinking, and open doors. Whether you’re seeking collaborators, benchmarking with peers, or vetting solutions partners, you’ll leave with stronger relationships and strategies that build resilience, reduce risk, deepen trust, and drive good growth.
Hear why attendees come back year after year!
Collaborative, Trusted Environment
As the Sustainable Brands conference enters its 20th year, you’ll be part of a longstanding, credible forum that leaders across industries have relied on for two decades to gain clarity, make vital connections, and advance their work with confidence. Build relationships that support ongoing problem-solving, accelerate implementation, and help you stay ahead of emerging trends.
Actionable Takeaways
Walk away with tools, case studies, and frameworks you can put to work immediately, helping your teams integrate sustainable business transformation, improve performance and growth, and deliver measurable impact.
Cross-Functional Experiences and Insights
SB’26 is a perfect environment for teams to learn and advance together. With programming intentionally designed for sustainability, marketing, design, innovation, R&D, operations, and leadership functions, SB helps collaborators see how their work connects, and where alignment can unlock greater impact. Together you’ll gain a shared understanding that accelerates internal alignment long after the conference ends.
Exceptional Networking
Engage face-to-face with sustainability pioneers, influential strategists, executives shaping global brands, and practitioners at the forefront of innovation. SB’26 is known for candid conversations that go beyond surface-level exchanges to explore the real challenges, complexities, and opportunities of sustainable business.
Need help convincing your boss?
Download an email template to help you explain to your boss how your company will benefit from not only your attendance, but that of your cross functional team as well!