James Morris
As a senior leader at GlobeScan, James is a passionate advocate of GlobeScan’s purpose to “co-create a sustainable and equitable future.” James works in partnership with businesses, NGOs, and other leading organizations, helping them understand and engage with their stakeholders; identify impacts, risks, and opportunities; and advising them on strategies to build trust and drive long-term value for themselves and society. He has more than two decades of experience providing strategic insight and advice to a diverse roster of global clients. James joined GlobeScan in 2009, having previously worked at Ipsos MORI in the UK, where he provided strategic insights to government, businesses, and non-profits. When not assessing material issues or understanding consumer perceptions, James can be found in the dojo training, in the great outdoors with his family, or in the pages of a good book (including the comic variety).
Sessions
Track: Selling Sustainability
In this data-rich session--the first in a 2-part exploration--expert researchers will share new insights into customer preferences, behaviors, and reactions to sustainability-centric value propositions. Gain a wealth of valuable data that demonstrates... see more
Track: Governance and Metrics for ROI and Impact
As sustainability moves from siloed function to strategic imperative, a new kind of leadership is emerging: the purpose integrator. These changemakers sit at the intersection of sustainability and marketing, ensuring that a... see more