Sustainable progress will require the entire value chain. Farmers and brands must innovate together with an eye toward scalability that enables widespread adoption. U.S. Soy, in partnership with market insights leader DTN and other U.S. commodity groups, are developing a direct-to-grower Marketplace to empower brands and decision makers across the value chain to more easily source regeneratively grown products to meet customer demand. Through this platform companies can identify and purchase verified sustainable commodities on acres using cover crops, no-till or other practices that enhance soil health. Learn more about how this collaboration, focused on traceability and sustainability, drives economic benefits to businesses. Join for an up-close conversation with U.S. farmers, a brand representative and industry partners on how the Farmers for Soil Health Marketplace powers progress and opens opportunities for brand participation and partnership.

Key Learnings:

• How sustainable progress will require the entire value chain • How farmers and brands must innovate together with an eye toward scalability to enable widespread adoption • What partnerships that are developing the Farmers for Soil Health Marketplace, which will power progress and open opportunities for brand participation and partnership