The Total Contribution Approach: Measuring and Communicating the Whole-System Economic Value of Sustainability Programs

Finance & Investor Relations

The number of brands committed to sustainability is growing by the day, but few have effective tools to illustrate the extra value generated by purposeful systems-oriented innovation. This session will present promising new tools creating for this exact purpose — a new value-to-society calculator that estimates a brand’s contribution to society along the entire value chain, a methodology to measure the economic value of the impact a brand has on the vital capitals of resources, know-how and networks, and more. Don’t miss out on this opportunity to be among the first people in the world to get a glimpse of this breakthrough set of tools.