As a renowned leader of change and one of the premier brand strategists in the world, Rosemarie has built compelling consumer propositions and successful businesses for over 20 years. In 2010, Rosemarie and her partners launched co:collective, a strategy and design consultancy. co: believes today's most successful organizations infuse their purpose into everything they do – to generate more value, for more people, more sustainably. They work to unlock new value for senior leadership teams and the stakeholders their business intersects with, by designing brands, experiences, and organizations. Rosemarie works with leaders at businesses and organizations of all sizes – Under Armour, Microsoft, IBM, Genexa, Reju and Cascale among others to design organizations with purpose and sustainability at their core. Prior to co:collective, Rosemarie was recognized as one of the preeminent advertising executives in the world. She famously led JWT, the 125-year-old advertising agency, into the 21st century. As president of K&B, she grew it from a 30-person boutique to a 400-person, award-winning agency. She was named as one of the '100 most Influential Women in Advertising, by Advertising Age.