Jeannie Jarnot, Founder and CEO of Beauty Heroes, has made it her mission to deliver beauty you can trust, one Hero product at a time. A former hospitality professional turned healthy beauty expert, Jeannie’s discovery of harmful ingredients in the beauty industry—linked to her own health struggles—ignited her passion to make healthy, effective, and luxurious skincare the norm. Inspired by visionary brands that prioritize both human and environmental health, she founded Beauty Heroes to share their stories through thoughtfully crafted content, design, and events, creating a platform that elevates their values. Drawing from her background in hospitality, Jeannie has created a unique approach to service, ensuring a high-quality experience across all channels—whether through the disruptive beauty subscription service, global online store, or flagship brick-and-mortar location in Northern California.