Sustainability & CSR
What You Will Learn
- How to align business strategy and ESG with the UN Sustainable Development Goals (SDGs), to drive business and brand value.
- How top global CEO’s are driving outstanding performance by delivering on purpose-driven strategies
- How to measure and communicate the ROI of sustainability initiatives and innovation, while also taking necessary action to tackle the disconnect between corporate and investor perceptions and demands
- How to engage all teams and departments to embed sustainability principles across the entire company, how to assess organizational maturity along the way, and how to get ‘unstuck’ when programs or initiatives stall
- How to structure, launch and measure next-generation public-private partnerships and other collaborations
- How to anticipate potential unplanned for consequences and create strategic contingencies around them
Who’s Coming
- Levi Strauss & Co. | Vice President, Sustainability
- Lucky’s Market | Director of Sustainability
- ASICS | Sustainability & CSR Manager
- AstraZeneca | Sr. Manager Sustainability Integration
- Nature’s Path Foods | Sr. Specialist, Sustainability and Stewardship
- BASF | Director of Sustainability
- Nielsen | Director, Global Responsibility & Sustainability
- Brooks Running | Sustainability Manager
- PepsiCo | VP Global Sustainability
- Danone | Sustainability Integration Director
- QVC | Corporate Responsibility Manager
- Driscoll’s | Vice President of Social & Environmental Impact
- Stanley Black & Decker | Sr. Manager, Product Sustainability
- Ford Motor Company | Associate Director, Global Sustainability
- Annie’s, Inc. | Sustainability Lead
- Nordstrom | CSR and Sustainability
- C&A Mexico | Head of Sustainability
Learn from 300+ Speakers, including:
Patsy Doerr
Global Head of Corporate Responsibility and Inclusion
Thomson Reuters
Emmaneulle Wargon
Senior Vice President Corporate Affairs & Sustainability
Danone
Jennifer Silberman
VP Corporate Responsibility
Target
Bruce Klafter
VP, Corporate Social
Flex
Featured Sessions
Connect with Attending Service Providers, including:
Brand Strategy
What You Will Learn
- How to cultivate authentic leadership and embed environmental and social purpose into the core of brands that delight and perform financially, while helping lead us to a sustainable economy
- How to equip marketing leaders with the tools necessary to executive effectively on sustainability priorities, to bridge existing gaps between sustainability and marketing
- How to connect The UN Sustainable Development Goals (SDGs) with brand strategy and engage brand innovation executives in understanding the potential of the SDGs as a purpose, innovation and customer activation tool
- How to future proof your brand in an age of activism, including learning growth models based on innovation and sharing, as well as designing and activating purpose-driven strategies
Who’s Coming
- National Geographic | CMO
- BBMG | Co-Founder & Principal
- Ocean Brands | VP Marketing
- Owens Corning | Marketing Leader Canada
- P&G Global | Sustainability Brand Manager
- PepsiCo | Senior Marketing Manager
- REI | VP Brand Stewardship & Impact
- Reynolds Brands | SD – Consumer Marketing
- DuPont | Marketing Director
- Jackson Family Wines | Associate Brand Manager
- Whirlpool Corporation | Senior Brand Manager
Learn from 300+ Speakers, including:
Marc Pritchard
Chief Brand Officer
Procter & Gamble
Catherine Blades
Chief Brand and Communications Officer
Aflac
Kaj Török
CRO & CSO
Max Burgers AB
Chelsey Lindstrom
Senior Brand Manager
Whirlpool Corporation
Featured Sessions
Connect with Attending Service Providers, including:
Communications
What You Will Learn
- How to execute disruptive and shareable purpose-centric campaigns that reach beyond traditional channels and social media
- How to adopt a consumer-first leadership mindset that increases transparency and authenticity in marketing, labeling and communications
- How to create frameworks to shift consumers to sustainable consumption models, including leveraging smart personalized data
- How to tap into our current cultural trends to mobilize consumer behavior change and drive engagement at retail level and beyond
- How to craft brand-aligned storytelling that taps into the unifying power of the universal human search for meaning and purpose
- How to translate the language of sustainability into a purpose- and values-centric language that customers, employees and other stakeholders can easily relate to
- How to shape compelling digital content, and how to design followers’ journey so that shared value, scalable impact and brand reputation all move in the right direction at the same time
Who’s Coming
- Oracle | Strategic and Creative Communications/Sustainability Champion
- Panera Bread | VP Earned Media
- Comcast | Senior Manager, Communications
- Cone | EVP
- Pizza Hut | Senior Director, Marketing and Communications
- Porter Novelli | Executive Vice President and Partner
- Publix Super Markets, Inc. | Corporate Marketing Communications Manager
- Edelman | Senior Vice President
- Savers | Director of Marketing & Communications
- Fenton Communications | CE
- Target | Communications Manager
- Upworthy | CMO
- Johnson & Johnson | Vice President, Communications & Public Affairs
- Kohler | Sr. Communications Specialist
- Weber Shandwick | Executive Vice President, Global Sustainability
Learn from 300+ Speakers, including:
Henk Campher
VP, Marketing
Salesforce.org
Bridget Croke
VP, Communications & Partnerships
Closed Loop Partners
Suzanne Shelton
President & CEO
Shelton Group
Kendra Peavy
VP of Corporate Communications
S’well
Featured Sessions
Connect with Attending Service Providers, including:
Design and Innovation
What You Will Learn
- How to bake in deep-rooted end-to-end sustainability in breakthrough new products and services, following cutting-edge concepts and processes, including new collaboration models for a circular economy
- How to innovate to deliver on ‘purpose’ goals and upgrade R&D processes and pipelines going forward
- How to embed design thinking models into your organization’s processes
- How to design beyond zero impact to achieve positive impact metrics, for both products and packaging
- How to harness e-commerce and other online interactions to drive and scale purpose and cause-driven customer behavior
Who’s Coming
- MBDC | President, Certification Services
- MFA Design for Social Innovation at SVA | Chair
- Minneapolis College of Art and Design | Director, MA in Sustainable Design
- Cradle to Cradle Products Innovation Institute | President
- Gap Inc. | Director, Sustainable Innovation
- The Hershey Company | Manager, Social Innovation
- HP | Sustainability Innovation
- McDonald’s | Sr. Manager, Engagement, Strategy & Innovation
- Nice and Serious | Co-Founder
- Stericycle Environmental Solutions | Director Sustainability and Innovation
- Fossil | VP Product Development
- The Estee Lauder Companies | Project Manager, R&D Sustainability Programs
Learn from 300+ Speakers, including:
Patricia Wang
WorkSpace Futures
Steelcase
Sarah Dearman
Sustainable Packaging Program Director
The Coca-Cola Company
Nicole Hagerman Miller
Managing Director
Biomimicry 3.8
Lauren Yarmuth
Portfolio Director
IDEO
Featured Sessions
Connect with Attending Service Providers, including:
Supply Chain
What You Will Learn
- How to inspire, influence and incentivize suppliers to improve their environmental and social performance
- How to prioritize craftsmanship over quantity, uniqueness over standardization, transparency over obscurity, humanity over anonymity, and local manufacturing over distant, difficult-to-navigate partners
- How to make innovation happen across entire supply chains through new technologies and partnerships
- How to mitigate supply chain risk and simultaneously build brand and business value
- How to bring desirable market shifts through the power of corporate purchasing programs, and what approaches, tools and metrics can be effective in the process
- How to create strategies and tactics to transition from a linear to a circular economy including tools and top processes to follow
Who’s Coming
- Mars Wrigley Confectionery | Global Sustainable Sourcing Manager
- Best Buy | Sr. Manager, Environmental
- Fair Trade USA | Interim Head of CPG
- Fossil | Director Sustainability Supply Chain
- Crayola, LLC | Senior Buyer
- Revlon | Senior Manager, Corporate Social Responsibility
- U.S. Farmers & Ranchers Alliance | Senior Project Manager
Learn from 300+ Speakers, Including:
Christina Nicholson
Director, Sustainable Innovation
Gap Inc.
Peter Patterson
Blockchain Market Leader
IBM
Alissa Marturano
Global Sustainability Manager
Mars
Crystal Lassiter
Sr. Director, Global Sustainability & Environmental Affairs
UPS