Building Brand Value While Mitigating Your Water Risk
More and more food sector companies are recognizing the very real risks that global water stress pose to their entire value chain. Many are responding by taking a range of different actions from conducting a risk assessment of their value chain to engaging with suppliers at the field level. But, what are the right actions to take when it comes to water? How does my company compare to others in the sector? What is best practice when it comes to addressing water risk? And what are some win-win opportunities that will help to build my company’s brand while mitigating exposure to water risk? In this session, Ceres and leading brands will grapple with some of these tough questions using fresh new research on the food sector’s response to water challenges to frame the conversation. Examples of best practice will be shared throughout the conversation from various food sector panelists.