What is the Activation Hub?

The Activation Hub is packed with tools, solutions and breakthrough ideas. This is the SB version of a sustainable solutions expo – where attendees can take the ideas and inspiration from the conference programming and find the right partners to help them achieve their goals. Meet the brands and organizations that are committed to innovative business solutions that ‘Redefine the Good Life’.

Participating Organizations:


The Plastic Bank

SC Johnson

Dong Energy




* New organizations joining weekly. Check back often for updates.

Activation Hub Hours:

Monday, October 30 18:00 – 20:00 Opening Night Welcome Reception & Activation Hub Kick-Off
Tuesday, October 31 11:00 – 19:30 Activation Hub Opens
  14:00 – 15:30 Innovation Labs
  18:00 – 19:30 Activation Hub Mix & Mingle
Wednesday, November 1 11:00 – 16:00 Activation Hub Opens
  14:00 – 15:30 Innovation Labs


What are Innovation Labs?

Innovation Labs are for curious and committed individuals who are interested in collaborating with peer professionals around what the ‘The Good Life’ means both in and around industry sectors. These 1.5-hour long sessions after lunch on Tuesday and Wednesday will unpack complex industry problems, seek to understand trends and insights, and focus on potential opportunities that drive business innovation. The outcome? Walk away with a better understanding of how your company can better position itself for success against the backdrop of evolving consumer visions of The Good Life.