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WORKSHOP
TRACK: CULTURE CHANGING COMMUNICATIONS

Navigating the Complexity of Corporate Political Responsibility in 2024

As the political environment in the U.S. continues to be highly volatile, uncertain and challenging, brands are faced with urgent questions about whether and how to engage. This interactive workshop will present what Sustainable Brands perceives as the best available Principles for Corporate Political Responsibility. Learn how to use these non-partisan principles to weigh decisions and articulate various positions in an environment of distrust.

Featured Speakers
Director, Corporate Political Responsibility Taskforce, The Erb Institute
University of Michigan
University of Michigan
Director of Policy and Partnerships
Check My Ads Institute
Check My Ads Institute
Thursday 9th May
2:00 PM - 4:00 PM
Location
Ballroom C

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