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WORKSHOP
STRATEGIES AND TACTICS FOR DRIVING BEHAVIOR CHANGE AT SCALE

Driving Behavioral Shifts and Transformations That Can Last

From brilliant choice editing making sustainable behaviors effortless, to bold rethinking of product and packaging positioning, to nudging customer relationships that reinforce deep-nested trust and loyalty – this session packs a very potent ‘punch’ of win-win behavioral interventions designed to yield lasting outcomes. Come for the amazing new generation of consumer electronics, stay for the ‘canned food revolution’ and the restoration of native plant species across America.

Featured Speakers
Founder and CEO
Shelton Group, an ERM Group company
Shelton Group, an ERM Group company
Director of Sustainability North America
Electrolux
Electrolux
Senior Director, Head of Sustainability, North America Fabric Care
Procter & Gamble
Procter & Gamble
Friday 10th May
2:00 PM - 4:00 PM
Location
Ballroom B

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