Founder and CEO
Marci Zaroff coined the term “ECOfashion” and is an internationally recognized ECOlifestyle expert, educator, innovator and serial entrepreneur. Founder of leading sustainable fashion lifestyle companies MetaWear, Under the Canopy and Farm to Home, Executive Producer of “THREAD Documentary | Driving Fashion Forward,” and Co-Founder of Good Catch Foods, BeyondBrands and The Institute for Integrative Nutrition, Marci has been instrumental in driving authenticity, environmental leadership & social justice worldwide for over 28 years. Board Member of the Organic Trade Association, Textile Exchange, Fashion Revolution and Cradle to Cradle’s “Fashion Positive”, Zaroff was a key figure in the development of the Global Organic Textile Standard (GOTS) and first Fair Trade Textile Certification.
Marci has received countless recognitions — including Retail Touchpoint’s “Retail Innovator Award,” New York Moves “Power Women Award,” Fashion Group International’s “Rising Star Award” and the Natural Product Industry’s “Socially Responsible Business Award”. Marci is featured in the book “ECO AMAZONS: 20 Women Who Are Transforming the World” and is a Henry Crown Fellow of The Aspen Institute. Marci ‘s first book “ECOrenaissance: Co-Creating A Stylish, Sexy and Sustainable World” will release August 2018 (Simon & Schuster; Pre-order now at Amazon.com.)