After getting fully fed up with how uncreatively environmental and social issues were being communicated, Ben co-founded Nice and Serious in 2008 (in his eyes, he’s the Nicer half in case you were wondering). And if you measure success in scenes shot during torrential rain or toy factory farm sets built, it’s gone smashingly! Those aside, he’s overseen the making of hundreds of films, animations, websites, social media campaigns, and branding projects all built around a simple idea: good causes need brilliant creative.
