Lisa Kenney: Navigating the New World of Gender to Help Your Company Thrive

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Watch the recording to see Lisa in action, and hear her speak with fellow keynote speakers Chris Brandt of Chipotle, Bruce Reynolds of the Change Associates, and Joe Hobbs of Climate Cardinals in person at SB’21 San Diego at Thursday morning’s Plenary Program.

A global reimagining of gender is underway. The majority of millennials and GenZ see gender as a spectrum, rather than a binary. These changing understandings are not only here to stay, they continue to expand rapidly. Expectations for gender-inclusive practices across the organization are increasingly being voiced by employees, customers and other critical stakeholders. While this can feel uncomfortable or confusing, the good news is these changes are also empowering and liberating – not just for some, but for everyone. The challenges we face today require new ideas and approaches, and that’s only possible when each of us brings our unique perspective, creativity and experience to the table, free from gender-based constraints.

Webinar Series:
The History of Regeneration

https://vimeo.com/595579556/d4987f6714If you enjoyed The History of Regeneration, you can register for Carol Sanford’s follow-up webinar, The 7 First Principles of Regeneration, Sept 13th at 9 a.m. PT. Click here to register.

Learn the origins of “regeneration” and how this year’s theme is both the inspiration and aspiration for SB’21 San Diego. Why regeneration? What does it mean and why does it matter? In this half hour webinar, you will learn the history of regeneration and why organizations should understand and adopt it as a guiding principle to ensure the best outcomes for themselves, society, and the planet. See regeneration in action at SB’21 San Diego, where brands will showcase how they are moving past “doing less harm” to developing regenerative business models that restore, renew, and heal, leaving nature and society better off and more resilient than we found them.
Join Carol Sanford, noted Speaker, Author, Podcaster, and Executive Producer at the Regenerative Business Summit, as she walks through the origins of regeneration. In this free webinar, Sanford will explain how to set aside preconceived notions about regeneration to grasp the deeper implications, enabling us to stop renaming, rationalizing, and holding ourselves back from making optimal decisions. Carol will be joining Sustainable Brands CEO KoAnn Skrzyniarz on the main-stage at the Opening Night plenary at SB’21.

Key Takeaways:

• An understanding of regeneration’s roots in global history
• What a holistic Living Systems Paradigm offers and requires as compared to other conceptual approaches, such as sustainability, circularity, resilience, biomimicry, and others
• How intellectual integrity and discipline can combat greenwashing risk
• How to build the courage to question

Register Now:

Webinar: The History of Regeneration​​​
Tuesday, August 31, 2021
09:00 am PT / 12:00 pm ET

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Carol Sanford

Executive Producer at the Regenerative Business Summit,
Carol Sanford is a consistently recognized thought leader working side by side with Fortune 500 and new economy executives in designing and leading systemic business change and design. Through her university and in-house educational offerings, global speaking platforms, multi-award-winning books, and human development work, Carol works with executive leaders who see the possibility to change the nature of work through developing people and work systems that ignite motivation everywhere. For four decades, Carol has worked with great leaders of successful businesses such as Google, DuPont, Intel, P&G, and Seventh Generation, educating them to develop their people and ensure a continuous stream of innovation that continually deliver extraordinary results.

Many business leaders have yet to realize and harness the potential of regenerative business, but a number of pioneers and early adopters are beginning to stand out.

Regeneration takes a step beyond sustainability by (1) restoring, renewing and/or healing systems we depend on, while also (2) improving the inherent ability of said systems to restore, renew and/or heal themselves more effectively.

Any system that people and businesses depend on can be regenerated, across all six of the vital capitals – natural capital, social capital, human capital, intellectual capital, financial capital and manufactured capital. And while regeneration is often associated with the field of regenerative agriculture, the list of things that can be regenerated is long; it includes companies’ relationship with employees, suppliers, customers, local communities and other key stakeholders, material and non-material pursuits and values, and approaches to governance and leadership.

Big brands are leaning into regeneration as a means to embed purpose into their company in an enduring way. Regenerative models are also able to build resilience on the scale that is needed to future-proof a business. With that in mind, let’s take a look at some of the most exciting examples of brands applying regenerative models. Hear directly from these brands at SB’21 San Diego as they break down their process, models, and plans for the future.

Patagonia is a co-founding member of the Regenerative Organic Certified™ Program, a holistic agriculture certification encompassing pasture-based animal welfare, fairness for farmers and workers, and robust requirements for soil health and land management combining the best of both regenerative and organic agricultural practices. 

Timberland, The North Face and other VF Corp brands are partnering with Terra Genesis International to build the world’s first regenerative rubber supply system for footwear. This comes in addition to Timberland’s existing efforts to source leather through a regenerative system in collaboration with the Savory Institute. 

General Mills has set an ambitious target to advance regenerative agriculture on 1 million acres of farmland by 2030.

Unilever started a supply chain revolution in early 2021 with the announcement that the company will guarantee a living wage to all tier one suppliers – “rais(ing) living standards by ensuring everyone who directly provides goods and services to Unilever earns a living wage or income”. By making sure that workers earn a living wage, Unilever is supporting economies and improving their ability to grow. 

AppHarvest is deliberately based in the heart of Appalachia. The company engages economically-stagnant local communities not only through hundreds of new jobs, but also through a variety of additional programs including partnerships with Eastern Kentucky high schools that give students the opportunity to grow their own food and learn about the importance of nutritious fruits and vegetables.

Greyston Bakery practices regenerative hiring policies by offering employment to people who are often considered ‘unemployable’ within vast swaths of the U.S. economy — including ex-convicts, disabled people, homeless people, illiterate people, and addicts.

PepsiCo announced that it will aim for 7 million acres of regenerative farmland by 2030, with the goal of transforming practices across its entire agricultural footprint.

It’s clear that regenerative business practices are gaining traction and brands big and small have the opportunity to shine by gaining an early mover advantage. Join us at SB’21 San Diego for a comprehensive exploration of these and dozens of other case studies from Fortune 500 brands and disruptive startups alike.  

Dimitar Vlahov
Senior Expert, Sustainability, Regeneration & Brand Transformation
Sustainable Brands

 

 

Take a look at our list of free resources on how brands can be anti-racist and inclusive. These guides from thought leaders like The Diversity Movement and B Lab break down how to integrate diversity, equity, inclusion and justice into company strategy and will help you to build an action plan for engaging inside the business and with your community.

5-Step Roadmap to DEI Success in 2021

The Diversity Movement

Most diversity programs are falling flat because they are not aligned with and integrated into business strategy.  This report lays out five key steps to get started infusing your DEI strategy into every part of your planning so that your business goals and diversity goals complement and support each other.

CEO Blueprint for Racial Equity

Policy Link

This roadmap lays out a series of actions businesses can take in three key domains: inside the company, within the communities where the companies are headquartered and conduct business, and at the broader societal level.

Being Black in Corporate America: An Intersectional Exploration

Coqual

Data from this national survey reveals the systems of prejudice that many experience, sharing what it is like to be Black at work and exploring intersectional differences. Results also highlight how employers can build more equitable, inclusive cultures for Black professionals.

Anti-Racism Business Resources: Commit and Act

B Lab

This guide compiles an assortment of articles for business leaders ready to shift toward anti-racist business practices. Resources include templates for staff surveys, examples of what B Corporations are doing to work against racism, and further suggested reading.

What Companies Can Do to Combat Systemic Racism Against Black Colleagues in the Workplace

Just Capital

Corporate leaders who have committed support to Black Americans can take the concrete, actionable steps laid out in this article to begin to foster that safety at work, and address systemic racism both in their own organizations and across corporate America.

What a year (and then some) it’s been. I know from speaking to so many in our community around the world this past year that we have all struggled. And yet true to the courageous optimism of the SB tribe, we have also been substantially stepping up the pace of innovation and leveraging your brands in new ways in a race to ensure a flourishing future for our children.

This is great news, as the pressure is mounting to respond quickly and boldly to the growing stressors of climate change, biodiversity loss and inequality that are chewing away at the social fabric of our communities and countries. There is no more important time for us all to come back together — to take stock of rapidly moving goal posts and hear how our leaders are gaining ground none-the-less.

Thankfully, as more of us here in the US are getting vaccinated, California is expected to be fully open for business by mid-June and we are excited to welcome you back to our beloved home at Paradise Point in San Diego this October 18-21st where we will share with you and each other what we see of the road ahead and lay groundwork together for the upcoming decade of Regeneration.

As you’ll recall, space on the island is limited and we expect to sell out. Don’t miss this chance to catch up on all that has transpired since we’ve been apart, and prepare with your peers to pick up the pace in the year ahead, as things are definitely speeding up. Take advantage of early bird registration rate now (rate expires on May 5th) and reserve a room on the island to make the most of the experience of being back together.

Can’t wait to see you there!

KoAnn
Founder & CEO
Sustainable Brands

p.s. We don’t want you to stress about uncertainty, so we’re taking risk off the table. If for some reason conditions change and you are unable, or uncomfortable attending in person with us in October, we’ll refund the difference between in-person and virtual — register today! Know an SB alum we might have lost touch with? We’d be grateful if you’d forward this to them — thank you!

This week, we kicked off a year-long conversation on Regenerative Business with Sustainable Brands’ content curator and regeneration expert, Dimitar Vlahov, and leaders from Timberland, General Mills and HowGood during a free SB sponsored webinar. 

Over the hour-long webinar, our panel of experts unpacked why ‘regeneration’ is critically important for the decade ahead, why it’s on the rise, and how it can be a win-win-win if done right. 

Takeaways include:

• What regenerative business means, how it works, and its relationship is to sustainability
• What industries regeneration is applicable to, and what company sizes are in a position to make the most use of it
• How to apply principles of regenerative business to natural, social and human capital
• How to make the case for regenerative practices to company leaders, suppliers, employees, consumers, and other stakeholders
• How to plan and measure company performance around regenerative product innovation, operations and supply chain management

Watch the recording and discover how industry leaders are applying these principles in product innovation and supply chain management.