Managing Change on the Edge of Chaos
In an ever-changing world, the human need for connection, safety, belonging, and purpose remains constant. Brands can play a foundational role in supporting these needs by building trust, resilience, and empathy with their stakeholders. This session will cover how brands can “show up” during uncertain times to support the communities they serve and why building trusting and empathetic relationships will help brands thrive in a rapidly changing world.