SB'19 Detroit Program Tracks

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Track

• Brand Influence & Engagement
• Governance
• Operations & Supply Chain
• Product & Service Innovation
• Purpose
• Sustainable Event Professional Certificate Program

Topic

• Brands Taking Stands
• Breakthrough Leadership
• Circular Economy
• Collaboration
• Consumer Engagement
• Consumer Insights
• Diversity, Equity & Inclusion
• Employee Engagement
• Ingredients & Materials
• Packaging
• Plastics
• Regeneration
• Science
• Storytelling
• Technology
• Zero Waste

Day

• Monday, 3 June, 2019
• Tuesday, 4 June, 2019
• Wednesday, 5 June, 2019
• Thursday, 6 June, 2019

Audience

• Brand / Marketing
• Communications
• Supply Chain / Operations
• Sustainability

Event Type

• Brand Events
• Breakout Session
• Breaks/Meals
• Innovation Expo
• Keynote Session
• Special Event
• Workshop

Sustainable Event Professional Certificate Program

Monday, 3 June, 2019

8:30 to 9:00	Breakout Session Room 360 (Ambassador Ballroom) Breakfast and Registration for Sustainable Event Professional Certificate (SEPC) Program Track: Sustainable Event Professional Certificate Program
9:00 to 10:00	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Welcome and Introduction to the Value of Sustainability for the Events Industry Track: Sustainable Event Professional Certificate Program David Fiss Strategic Partnerships, Events & Engagement Sustainable Brands Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council
10:30 to 11:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Creating a Sustainable Event Plan for Carbon Neutrality Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council Nicolas Tiziou Director Responsible Business, Americas Radisson Hotel Group
11:30 to 12:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Sustainable Food and Beverage Track: Sustainable Event Professional Certificate Program Rebekah Moses Senior Manager, Impact Strategy Impossible Foods Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council
13:30 to 14:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Designing Welcoming Events and Overcoming Unconscious Bias Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council
15:00 to 16:00	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Towards a Circular Economy in the Events Industry: Sustainable Supply Chains And Materials Resource Management Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council Yalmaz Siddiqui Vice President, Corporate Sustainability MGM Resorts
15:30 to 16:00	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Materials Resource Management Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council

Tuesday, 4 June, 2019

9:00 to 10:00	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Sustainable Practices for Exhibitions Track: Sustainable Event Professional Certificate Program Lindsay Arell Principal and Strategist Honeycomb Strategies Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council Mike Pietrazsek Senior Director, Sustainability Services Freeman
10:30 to 11:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Designing Effective Community Service Projects Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Zach Kane Manager, Corporate Partnerships Arbor Day Foundation Atlanta McIlwraith Senior Manager Community Engagement Timberland Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council John Stewart Corporate Engagement, BSA Sustainability Director Boy Scouts of America
11:30 to 12:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Measurement and Reporting Track: Sustainable Event Professional Certificate Program Lindsay Arell Principal and Strategist Honeycomb Strategies Aurora Benton Founder Astrapto Michael Malara Business Development & Account Manager, North America South Pole Joe Rizzo Director, Sustainability Services iComply Chance Thompson Senior Manager, Sustainability and Public Relations Salt Palace Convention Centre
13:30 to 14:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Sustainable Events Prioritization Model Track: Sustainable Event Professional Certificate Program Yalmaz Siddiqui Vice President, Corporate Sustainability MGM Resorts
14:30 to 15:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Sustainable Brands Panel: How Brands are Leveraging Sustainability and Social Impact for Success Track: Sustainable Event Professional Certificate Program Wendy Bagnasco Sustainability & Responsible Business Manager Caesars Entertainment David Fiss Strategic Partnerships, Events & Engagement Sustainable Brands Melinda Kendall SVP, Sustainability Freeman Kirk Myers Director of Sustainability Alaska Airlines Yalmaz Siddiqui Vice President, Corporate Sustainability MGM Resorts Nicolas Tiziou Director Responsible Business, Americas Radisson Hotel Group
15:30 to 0:00	Special Event Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Back of House Tour Cobo Center Track: Sustainable Event Professional Certificate Program Lindsay Arell Principal and Strategist Honeycomb Strategies

Wednesday, 5 June, 2019

9:00 to 10:00	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Plastic with Purpose: Managing the Plastic Footprint in Events Track: Sustainable Event Professional Certificate Program Dune Ives Executive Director Lonely Whale Melinda Kendall SVP, Sustainability Freeman
10:30 to 23:15	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Financial Considerations for Sustainable Events Track: Sustainable Event Professional Certificate Program Aurora Benton Founder Astrapto Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council
11:15 to 12:15	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: 5 trends to Watch For the Future of Business Events Track: Sustainable Event Professional Certificate Program Amy Blackman Founder/Principal Fruition Co.
12:15 to 12:30	Breakout Session Room 360 (Ambassador Ballroom) Sustainable Event Professional Certificate Program: Certificate Presentations Track: Sustainable Event Professional Certificate Program Mariela McIlwraith Author and Award-winning Advocate for Sustainability, Safety and Inclusivity Events Industry Council