SB'19 Detroit Program Detail
Tackling Inequality and Sparking Opportunity by Helping Traditionally Underserved Communities
Thursday, 6 June, 2019
from 11:00 to 12:30
Room 260 (Portside Ballroom)
Breakout Session
This session will provide an overview of a range of new brand initiatives and products aimed at helping traditionally under-served communities. More specifically, panelists will focus on opening new opportunities for underprivileged groups around education and career training, as well as assisting homeless people with ways to regain a sense of basic dignity – all through win-win brand leadership in the spirit of succeeding while leading the way to better lives for vulnerable members of society.
