Program Highlights

PLENARY SESSIONS

Learn from thought leaders providing fast-track insights into the latest trends and business drivers.

Rossann Williams
President
Starbucks Canada
on Starbucks’ win-win employee engagement commitments

Jill Cress
CMO
National Geographic
on why and how National Geographic is fusing social impact into its mission

Andre Angel
CEO
TangoTab
on leveraging social consumerism to create a global solution for hunger.

Anne-Maria Salonius
Head of Finland Division
Bank of Åland
on the story of the Åland Index, an individual carbon footprint tracking tool

BREAKOUT SESSIONS

Take part in interactive subject matter explorations to master and solve topical business challenges.

Patsy Doerr
Global Head of Corporate Responsibility and Inclusion
Thomson Reuters
on best practices in aligning corporate strategy with the UN SDGs

Henk Campher
Vice President of
Marketing
Salesforce.org
on the latest employee engagement initiatives that enable The Good Life

Doug Munk
Director of New Business Ventures
Nestlé
on how brands embrace new acquisitions, partnerships and stakeholder engagement tactics

Kate White
Professor of Marketing and Behavioral Science
University of British Columbia
on the latest research about encouraging sustainable consumer behaviors

BOOTCAMPS

Turn your ideas into action with new skills and tangible tools from these 2-hour deep dive workshops.

Kirti Singh
Head of Analytics & Insights
Procter & Gamble
on consumer insights bootcamp on the Good Life market research

Elisabeth Laville
Chief Entrepreneur
Utopies
on city-brand collaboration that appeals to “local first” consumer preferences

Simon Mainwaring
Founder & CEO
WeFirst
on the CMO Accelerator: tools to infuse purpose into your brand

Nadya Zhexembayeva
Chief Reinvention Officer
WE EXIST Reinvention Agency
on why brands should reinvent themselves from scratch

ACTIVATION HUB

It’s not your average Expo – it’s a dynamic and collaborative space that will help you find tools and solutions to meet your goals.

The SB’18 Vancouver Activation Hub encourages collaboration and celebrates purposeful innovation. This action-centered environment is more than just another solutions exhibit; it is a platform to engage directly with business and brand professionals who are looking for unique and targeted ways to add value to their business.

‘Good’ Pavilions are the heart of the Activation Hub. Organized around industry or initiative, Pavilions allow for co-creative conversation around specific content sectors:

INNOVATION OPEN

Watch the brightest social and environmental entrepreneurs challenge the status quo of business.

The SB Innovation Open catalyzes the progress and impact of the next generation of better brands. Given the right support and exposure, these start-ups can contribute to an economically, socially and environmentally flourishing future.

11 Semi-Finalists will be invited to attend SB’18 Vancouver to benefit from a week of introductions to influential brands, minds, experts and designers. Finalists and winners of each product category will take the main stage to pitch to the entire SB community and a live stream audience. An overall winner + the People’s Choice winner will be selected.

Entry Deadline: We’re accepting applications until April 19, 2018! Learn More

The Prizes

A Leadership Conference pass + Activation Hub Staff pass to SB’18 Vancouver
Activation Hub exhibition space for 4 days in the Activation Hub
SB Golden Ticket to all SB events for 3 years
More to come

SPECIAL EVENTS

Curated networking designed to connect you to the right people and nurture business relationships.

Catch up with old friends and meet new acquaintances. Never feel like you are missing an opportunity to network with the right people who will propel your business forward. Learn more about pass type options that offer a selection of evening events, networking activities and opportunities to connect with like-minded individuals.

Featuring