
New Metrics '19 Program Detail
Leadership in Tracking Plastic Commitments and Translating them into Measurable Action
Tuesday 19 November 2019
from 9:50 to 10:05
Millennium Ballroom
Keynote
Earlier this year, WWF launched ReSource: Plastics, a new multi-stakeholder initiative that will help companies translate their ambitious plastic commitments into measurable action. ReSource isn’t simply another commitment or a new partnership. To join, companies have to publicly share data and progress on their plastic-reduction efforts — the idea being to gain real understanding of whether industry-wide progress is being made on tackling plastic pollution. Attend this talk to learn how it works and how companies can benefit from the quickly-evolving branch of the overall sustainability journey.