BREAKOUT
ACTIVATING BRAND PURPOSE

Leveraging Purpose in Today's Volatile World

Stakeholders are increasingly pressuring organizations to be more timely in their response to the latest breaking story of environmental and social challenges. But whether, when and how to respond to such challenges can be anything but clear-cut. Find out why brands with clear, cohesive purpose statements are better equipped to respond to such issues, and how these leaders have put their purpose to the test and weathered the storm in our volatile world.

Featured Speakers
Executive Vice President; Co-Lead Purpose Center of Excellence
Allison+Partners Agency
Allison+Partners Agency
Global Head of Communications
OKCupid
OKCupid
Head of Sustainability Unilever North America
Unilever
Unilever
Track Sponsor
Tuesday 18th October
2:15 PM - 3:15 PM
Location
Costa Del Sol Salon D