Food waste is a preventable sustainability challenge—and the home is where some of the greatest impact can be made. Learn how Electrolux is taking a behavior change-first approach to food waste prevention, using its platform as a global sustainable appliance leader and technological innovator to inspire smarter choices in how food is stored, prepared, and valued. In this session, learn how Electrolux is designing for change across multiple touchpoints: by equipping consumers with advanced appliance technology to significantly extend the life of ingredients, by working to educate children on sustainable food habits early in life, and by leveraging the influence of professional chefs and culinary training to guide retail partners and the full value chain in promoting conscious consumption. Together, these strategies show how brands can go beyond product performance to shape daily decisions, save consumers money, support sustainable behaviors, and reduce food waste at scale.

Learning Outcomes:

1. See how consumer behavior change can be driven through the combined power of education, product design, and expert influence.
2. Understand the critical role that food storage and preparation solutions can serve as enablers of more sustainable habits in the home.
3. Learn how integrating community engagement and in-store education and activations can advance food waste reduction.