Harbinder joined ABC in July 2005 as Manager, Food Service and Industrial Marketing. In her position, she is responsible for developing and implementing the Almond Board’s foodservice and industrial marketing programs, including agency management and tradeshow supervision. Her last position allowed her to spend three years working in the non-profit sector for MedicAlert Foundation in Turlock, California, where, in her role as Marketing Manager, she was responsible for developing and executing targeted disease group marketing campaigns. Prior to arriving in the United States from the United Kingdom, she held management positions in brand marketing and business development for United Business Media, Boo.Com Group, Ltd., and Alfred Dunhill. In addition to an engineering degree from the University of Huddersfield, Harbinder holds an MBA from the University of Cambridge. Harbinder is fluent in Punjabi.