Driving Sustainable Behavior Change through the power of Co-Creation

Pepe will immerse brand leaders into the power of co-creation as a way to drive sustainable behavior change while delivering a 2X Sales & Marketing ROI with insights from Incapto & Nescafe, including WARC’s Marketing effectiveness research on co-creation and Kantar’s insights on ‘The Value of Good Intentions’.

Featured Speakers

Jose Gorbea

Global Head of Brands & Sustainability Innovation

HP Industrial Graphics

Session Sponsor

HP Industrial Graphics

Tuesday 18th October: 8:00 AM - 9:00 AM
Location: Coastal Events Center - Poinsettia 2

The global community of brand leaders

Sustainable Brands is the vanguard of brands enabling business and society to thrive in harmony with nature. Since 2006, our goal has been to inspire, engage, and equip business leaders and practitioners who see social and environmental challenges as an essential driver of brand innovation, value creation, and positive impact.

SB’22 San Diego Session Detail

Driving Sustainable Behavior Change through the power of Co-Creation

Featured Speakers

Jose Gorbea

The global community of brand leaders

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