David Mallen

David Mallen

Co-Chair, Retail and Consumer Brands
Loeb & Loeb LLP


Sessions
BREAKOUT SESSION ACTIVATING BRAND PURPOSE
Communicating Scientific Claims to Protect Credibility and Manage Risk

This session will go over recommended practices and pitfalls to watch out for when communicating scientific claims on packaging, as well as in any and all marketing, advertising and public relations activities.... see more