{"id":4732,"date":"2019-05-08T12:41:51","date_gmt":"2019-05-08T16:41:51","guid":{"rendered":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/?p=4732"},"modified":"2019-05-13T14:49:49","modified_gmt":"2019-05-13T18:49:49","slug":"just-capital-is-the-good-listener-transforming-capitalism","status":"publish","type":"post","link":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/just-capital-is-the-good-listener-transforming-capitalism\/","title":{"rendered":"JUST Capital is the Good Listener Transforming Capitalism"},"content":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Inclusivity, equitability and rebuilding often describe Detroit, this year\u2019s home to our annual flagship conference June 3-6. But to Michelle Mullineaux, Managing Director of Marketing at <strong>JUST Capital<\/strong>, they are table stakes for businesses to survive, as laid out by the American workforce.<\/span> <a href=\"https:\/\/justcapital.com\/about\/\"><span style=\"font-weight: 400;\">JUST Capital<\/span><\/a><span style=\"font-weight: 400;\">, a non-profit charity born from the crisis of capitalism, is a platform for corporate transparency. Measuring and ranking corporations based on the issues most meaningful to the American public, <strong>JUST Capital<\/strong> is empowering people with information aligned with values, as defined by the American people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We caught up with Mullineaux to get a deep dive into why SB\u201919 Detroit is a great fit for JUST and why it\u2019s a win-win to create \u2018just\u2019 jobs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Originally engaged with the SB community a decade ago while attending Presidio Graduate School, Mullineaux is back this year, her first time hosting a panel on behalf of <strong>JUST Capital<\/strong>. Moderating a discussion with 3 corporate leaders from diverse sectors (all ranking highly on the newly published<\/span><a href=\"https:\/\/justcapital.com\/rankings\/\"> <span style=\"font-weight: 400;\">JUST 100 <\/span><\/a><span style=\"font-weight: 400;\">\u00a0list) Mullineaux sees this panel talk as proof that aligning public values with business practices, benefits all.<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<blockquote><p><span style=\"font-weight: 400;\">This is what America wants to see from corporations and leaders. They want a balanced model, not a one size fits all approach. UPS\u2019s environmental focus is outstanding, Humana leads in worker investment, and Campbell\u2019s gives back to their community. Our rankings are transparent. We want people to put that power behind their dollar; we make our tools and findings accessible for free, because we want business practices to truly align with the priorities of the American public.<\/span><\/p><\/blockquote>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; color_scheme=&#8221;white&#8221; css=&#8221;.vc_custom_1555362789361{background-color: #18ad96 !important;}&#8221;][vc_column width=&#8221;2\/12&#8243;][\/vc_column][vc_column width=&#8221;3\/12&#8243;][vc_custom_heading text=&#8221;Get News &amp; Updates About SB&#8217;19 Detroit&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;5\/12&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column][vc_column width=&#8221;2\/12&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<span style=\"font-weight: 400;\">In its annual survey of 10,000 Americans, <strong>JUST<\/strong> found that the public\u2019s priorities comprise a broad set of issues. Nine of those rise to the top for the country\u2019s workforce, and <strong>JUST<\/strong> annually collects independent and unbiased data on each. But getting the public to discuss tuition reimbursement, benefits packages, career development and day care services \u00a0(4 of the 9 worker-centric issues) is easy compared to corporate transparency it seems. According to Mullineaux, many corporations have a reticence to disclose where they are in all 9 areas because they feel their narrative isn\u2019t perfect, they are still a work in progress, or may not even have the policy to disclose. <\/span>[\/vc_column_text][vc_column_text]<\/p>\n<blockquote><p><span style=\"font-weight: 400;\">Only 2% of the companies in our report disclose information on all 9 areas. This is a sad state of disclosure. But the ROE (return on equity) is there, corporations that are disclosing their information are out performing those that don\u2019t.<\/span><\/p><\/blockquote>\n<p>[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400;\">With corporations in a constant race for talent, aligning and disclosing their policies may be the fastest way to win that race. As Mullineaux notes, the transparency of, and policies on, issues most valuable to workers is about a decade behind that of environmental issues. However, discussions are happening. Recently the Securities and Exchange Commission Investor Advisory Council spoke to the importance of applying human capital disclosure requirements \u00a0on public companies. With 86% of companies disclosing diversity and equal opportunity policies, but only 11% disclosing their targets, there is much work to be done and those requirements could have great impact on the work of <strong>JUST Capital<\/strong>. Mullineaux does see companies embracing transparency more readily and holding leaderships\u2019 feet to the fire though, with the tech industry as one of the loudest voices talking about the social issues. <\/span>[\/vc_column_text][vc_single_image image=&#8221;4753&#8243; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<blockquote><p><span style=\"font-weight: 400;\">We see the power in taking the risk. And corporations need to have the \u2018journey\u2019 mindset \u2014 they don\u2019t need to be perfect on day one.<\/span><\/p><\/blockquote>\n<p>[\/vc_column_text][vc_column_text]<span style=\"font-weight: 400;\">While the tech sector has been a leading voice in the conversation, Mullineaux stresses the stability of the nine issues across industries and demographics. There are no new trends or values breaking into the top issues and there are no issues more valuable to one subset of the workforce than others. No industry exponentially outweighs another in their transparency and Americans are unified in their priorities according to the <strong>JUST Capital<\/strong> data. That cohesion is a powerful message to corporations. Mullineaux also points out that some issues one might expect to be polarizing or politicized, are not. <\/span>[\/vc_column_text][vc_column_text]<\/p>\n<blockquote><p><span style=\"font-weight: 400;\">Worker issues, are pretty stable. Invest in workers, not shareholders. The American public has the answers, and has given corporations a clear roadmap to save capitalism from itself.<\/span><\/p><\/blockquote>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;4754&#8243; alignment=&#8221;center&#8221;][vc_column_text]<span style=\"font-weight: 400;\">What the American public is asking for, according to <strong>JUST Capital<\/strong>\u2019s data, is the key to debunking shareholder capitalism that has broken the system and left too many behind. It\u2019s an intuitive and clear model, but without corporate buy-in \u2014the sharing of information on these key issues \u2014 the model doesn\u2019t work. Mullineaux stays positive though and believes it is a huge mind-shift for American business practices. As the<\/span><a href=\"https:\/\/justcapital.com\/reports\/the-win-win-of-just-jobs\/\"><span style=\"font-weight: 400;\"> Win-Win of JUST Jobs<\/span><\/a><span style=\"font-weight: 400;\"> states, \u201cAmericans agree that leadership and transparency around worker issues are imperative to just business and we believe companies can demonstrate the proof behind their purpose through additional disclosure on these issues.\u201d <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s the proof behind purpose that makes Mullineaux and <strong>JUST Capital<\/strong> standout members of the SB community. Their focus on the \u201cS\u201d in ESG (Environmental, Social and Governance) covers worker issues and the overall reporting of <strong>JUST<\/strong> goes further covering environmental and leadership policies as well. By leaning into the data, tirelessly communicating the value of policy transparency at the corporate level, and providing unbiased reporting to the American workforce and consumer, <strong>JUST Capital<\/strong> is flipping the narrative on capitalism. Connecting with her tribe this June, Mullineaux is excited to share <strong>JUST Capital<\/strong>\u2019s finding and learn from attendees. She sees inclusivity, equitability and rebuilding not just inspiring attributes of Detroit, but as the foundation of a \u2018just\u2019 world for the worker, the consumer and the corporations to transform business as a force for good.<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<strong><em>For more information on JUST Capital, their mission, methodology, \u00a0and findings visit<a href=\"https:\/\/justcapital.com\"> https:\/\/justcapital.com<\/a>. Better yet, hear from Mullineaux and leaders from Campbell Soup Company, UPS and Humana in person at SB\u201919 Detroit this June.<\/em><\/strong>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1553271578429{padding-bottom: 20px !important;background-color: #397890 !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][vc_single_image image=&#8221;4960&#8243; style=&#8221;vc_box_circle_2&#8243; css=&#8221;.vc_custom_1557773387199{padding-top: 60px !important;padding-right: 20px !important;}&#8221;][\/vc_column][vc_column width=&#8221;3\/6&#8243;][vc_column_text]<\/p>\n<h3 style=\"color: #ffffff;\">About Michelle<\/h3>\n<p style=\"color: #ffffff;\">Michelle Mullineaux is the Managing Director of Marketing at JUST Capital. She oversees the organization\u2019s overall communications strategy and brand; PR and media relations; content strategy and thought leadership; websites, email, social and paid media; as well as partnership development, program management, and events. Michelle has worked at the intersection of CSR, sustainability, and social impact for 10+ years and specializes in helping organizations build awareness and influence through strategic communications, fuel growth through planning and partnerships, and execute complex projects by leading cohesive teams built on shared values.<\/p>\n<p>[\/vc_column_text]<div class=\"btn-holder btn-align-left\"><a href=\"https:\/\/events.sustainablebrands.com\/sb19det\/conference\/program\/\" title=\"\" class=\"btn btn-regular btn-outline btn-shadow  btn-white btn-hover-accent2\" target=\"\">View the Program<\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]Inclusivity, equitability and rebuilding often describe Detroit, this year\u2019s home to our annual flagship conference June 3-6. But to Michelle Mullineaux, Managing Director of Marketing at JUST Capital, they are table stakes for businesses to survive, as laid out by the American workforce. JUST Capital, a non-profit [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":4738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/posts\/4732"}],"collection":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/comments?post=4732"}],"version-history":[{"count":3,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/posts\/4732\/revisions"}],"predecessor-version":[{"id":4752,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/posts\/4732\/revisions\/4752"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/media\/4738"}],"wp:attachment":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/media?parent=4732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/categories?post=4732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb19det\/wp-json\/wp\/v2\/tags?post=4732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}