{"id":1281,"date":"2017-12-27T17:56:07","date_gmt":"2017-12-27T17:56:07","guid":{"rendered":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/?page_id=1281"},"modified":"2018-07-27T18:53:20","modified_gmt":"2018-07-27T18:53:20","slug":"about","status":"publish","type":"page","link":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/about\/","title":{"rendered":"About"},"content":{"rendered":"<p>[vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1514397615904{padding-top: 45px !important;padding-bottom: 45px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; col_padding=&#8221;2&#8243; col_padding_side=&#8221;left&#8221;][vc_column_text font_size=&#8221;medium&#8221;]<\/p>\n<h2>Find a Way Forward in a Changing\u00a0Landscape<\/h2>\n<p>For brands to remain competitive amidst a changing landscape, they must evolve with new generations of consumers. The Sustainable Brands community tested frameworks, tools and partnerships to ensure purpose-driven brands outperform traditional ones in delivering tangible results.<\/p>\n<p>SB\u201918 Vancouver kicked off a global showcase of brands who embodied the spirit of balance and simplicity by redesigning product and service offerings toward new societal aspirations of The Good Life. Attendees dived into a thoughtfully curated list of exemplary case studies, discovered innovation frameworks and practical tools, and found new partners to deliver on their goals.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; col_padding=&#8221;2&#8243; col_padding_side=&#8221;right&#8221;][vc_single_image image=&#8221;1987&#8243; img_size=&#8221;700&#215;600&#8243; css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1515481620705{margin-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1514397607481{padding-top: 45px !important;padding-bottom: 45px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; col_padding_side=&#8221;left&#8221;][vc_single_image image=&#8221;2719&#8243; img_size=&#8221;large&#8221; css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1518464795454{margin-bottom: 0px !important;}&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; col_padding=&#8221;2&#8243; col_padding_side=&#8221;left&#8221;][vc_column_text font_size=&#8221;medium&#8221;]<\/p>\n<h2>About SB\u201918 Vancouver<\/h2>\n<p>Consumers are expecting more transparency, simplicity, and meaning from brands. Sustainable Brands \u201818 in Vancouver brought together the world&#8217;s leading experts to discuss how to redesign product and service offerings for a changing vision of The Good Life.<\/p>\n<p>2,000+ participants from 30+ countries, 300+ expert speakers, 100+ sponsors and partners participated in 12 conference tracks as well as an interactive expo called the Activation Hub.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"btn-holder btn-align-center\"><a href=\"https:\/\/events.sustainablebrands.com\/sb18vancouver\/brochure\/\" title=\"\" class=\"btn btn-regular btn-solid  btn-accent btn-hover-dark\" target=\"\">DOWNLOAD THE BROCHURE<\/a><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; css=&#8221;.vc_custom_1514397615904{padding-top: 45px !important;padding-bottom: 45px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; col_padding=&#8221;2&#8243; col_padding_side=&#8221;left&#8221;][vc_column_text font_size=&#8221;medium&#8221;] Find a Way Forward in a Changing\u00a0Landscape For brands to remain competitive amidst a changing landscape, they must evolve with new generations of consumers. The Sustainable Brands community tested frameworks, tools and partnerships to ensure purpose-driven brands outperform [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2719,"parent":0,"menu_order":2000,"comment_status":"closed","ping_status":"closed","template":"","meta":{"spay_email":""},"jetpack_shortlink":"https:\/\/wp.me\/P9tnpw-kF","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/pages\/1281"}],"collection":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/comments?post=1281"}],"version-history":[{"count":2,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/pages\/1281\/revisions"}],"predecessor-version":[{"id":8738,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/pages\/1281\/revisions\/8738"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/media\/2719"}],"wp:attachment":[{"href":"https:\/\/events.sustainablebrands.com\/conferences\/sb18vancouver\/wp-json\/wp\/v2\/media?parent=1281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}