The Future of E-Commerce: How Smart Partnerships Drive Sustainable Growth
When it comes to retail, technology is breaking traditional business models. Shopping is now a global experience that enables retailers to market and sell...
Read moreA 145-Year-Old Lesson: Living the Good Life Starts at Home
The Good Life – the focus of SB’18 Vancouver – is a familiar topic for me because it’s quite like the vison my great,...
Read moreHere’s More Proof that at Nestlé #WeAreStillIn
Last year, Nestlé joined state and local governments, universities, and other companies to say that #WeAreStillIn to fight climate change and support the Paris...
Read moreAn Age-Old Question Answered: How Purpose Stacks Up Against Cost and Quality
As a marketer and researcher my job is to continually build the business case for Purpose. I do this because I believe business has...
Read moreSpoiler Alert: Holistic management of unsold food inventory creates business value
It is difficult to engage in a conversation around food these days without diving in to the topic of food waste. The statistics for...
Read moreSaving Lives. Enhancing Livelihoods. Reducing Waste.
Most of us in the developed world take soap for granted. It’s a pervasive part of our consciousness and our lifestyle: It lives in...
Read moreIntertek Explores the Approach to Companies’ Sustainability Messaging
At Intertek, we support big brands and small businesses in gaining access to global markets for their goods and services. Often, there are a...
Read more4 Reasons Why Brands Need Resale
When co-founder, Mary Fallon, and I started Kidizen in early 2014, a phenomenon called Buy/Sell/Trade (“BST”) groups on Facebook and Instagram were just starting...
Read morePurpose Drives the Good Life
Today’s leading brands are more than just their products or services to the purpose-minded consumer. And it’s no secret that these consumers are now...
Read moreTony’s Chocolonely Raises the (Chocolate) Bar To Make The Cocoa Supply Chain More Fair…and Sustainable
Unwrap a bar of Tony’s Chocolonely and you’ll see a crazy patchwork design. Unlike a Hershey’s bar that divides the confection into perfect little...
Read moreBrands, Business and Sustainability: Collaboration is Key
Working with experts on the field is always more efficient than trying to make an impact alone. NGOs have learned this through years of...
Read moreYour Shortcut to a More Sustainable Product Portfolio
Corporate sustainability initiatives are often significantly delayed because the properties of ingredients and components are not transparent. Water and energy consumption, CO2 production, biotoxicity...
Read moreWhat is the Good Life?
For myself, the good life is finding success without creating collateral damage. I define success as the accomplishment of an aim, purpose, or prosperity....
Read more5 Tips to Future-Proof Your Brand In This Age of Activism
Unfathomable events in the world have pushed many to take a stand. While the greatest credit goes to people speaking truth to power, we...
Read moreFinding New Forms of Shared Value
Atlanta Mcllwraith, Senior Manager Community Engagement and Communications, Timberland, is the senior manager of community engagement and communication at Timberland. She is responsible for...
Read moreEmbodying the Ethos of “Life’s Good” with LG’s Experience Happiness Initiative
Mike Pepperman, Manager, Corporate Social Responsibility and Community Relations, LG Electronics, leads corporate social responsibility and community relations at LG Electronics USA. In this...
Read moreScaling Our Positive Impact Now, When It’s Needed More Than Ever
Simon Mainwaring, Founder and CEO of We First, has an “all-hands-on-deck” sense of purpose—and that purpose is to help us find ours. For attendees...
Read moreGood Life Case Studies Series: Walmart Project Gigaton
What is the product or initiative in focus, and how does it support The Good Life? As a business concerned with the well-being of...
Read moreAn Audacious and Bold New Mission from Interface
Erin Meezan, Vice President and Chief Sustainability Officer of Interface, leads the company on a audacious bold new mission “Climate Take Back,” which is...
Read moreStarbucks: Accelerating Change at an Unthinkable Pace
A series of short interviews with key speakers slated for SB’18 Vancouver. All speakers are asked six sustainability questions: 1. What is the most...
Read moreWarm, Cuddly…and Techy: A Social Robot for Kids with Cancer
Aflac has re-invented its iconic duck as a social robot to help kids undergoing cancer treatments. The voluntary insurance company teamed with Carol Cone ON...
Read moreImpactful Program Design Starts with Listening
CarrotNewYork creates social impact through education for a client list that includes corporations, nonprofits, NGOs, and government agencies. In every campaign, even for such...
Read morePhilanthropy Pivots on Purpose
Classical American economist Milton Friedman would turn over in his grave if he knew that the interests of investors and corporate philanthropists were converging....
Read moreSustainable Brands Attracts Global Brand Leaders to Accelerate Business-led Change
Sustainable Brands® is evolving the concept of the traditional conference expo into an environment fostering inspiration and co-creation. The Activation Hub at SB’18 Vancouver, running June 4-7...
Read moreGood Life Case Studies Series: How Beneficial State Bank’s Take On “Recycling” Is Disrupting the Banking Industry
Is the behemoth banking industry being disrupted by something as commonplace as …recycling? If it is, Beneficial State Bank co-founder and co-CEO Kat Taylor...
Read moreHow Social Justice Can Advance CSR
I’ve long admired the beauty and resourcefulness of Vancouver, ever since I first visited the city on my annual trips up to the northwest...
Read moreSpotlight on Speakers Series: Kevin Hagen, Iron Mountain
A series of short interviews with key speakers slated for SB’18 Vancouver. All speakers are asked six sustainability questions: 1. What will you be...
Read moreGood Life Case Studies Series: PNC Financial Services
Our ‘Enabling the Good Life’ report discovered that people desire “meaningful connections” with companies and brands. Through its social impact initiative, PNC Grow Up...
Read moreGiving Small Businesses the World–While Keeping Jobs Close to Home
"It means more jobs. People can live where they work. People can enjoy their community–and also make money–while being part of a global community...
Read moreWe Have a Big Plastic Problem. How Do We Fix It?
In the 1950s, plastic was seen as the preeminent solution to our manufacturing woes. Production became cheaper, consumer products became more affordable, and the...
Read moreWhy Sustainability is a Business’s Best Friend with KoAnn Skrzyniarz
It has been more than ten years since KoAnn Skrzyniarz combined her business background with her deep love and concern for our environmental and...
Read moreGood Life Case Studies Series: Beautycounter
Beautycounter has thrown the cosmetics and personal care world for a loop. The company was founded by Gregg Renfrew, a self-described wife and mother...
Read more5 Solid Reasons to Join Us in Vancouver
This year, Sustainable Brands’ Global Flagship conference, ‘Redesigning the Good Life’ will take place in Vancouver, British Columbia. Vancouver — an exciting global hotbed...
Read moreA New Role for Brands
Last year, Sustainable Brands launched a three-year initiative to explore our sense of changing global societal aspirations. What we’ve found so far, through extensive...
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