SB’18 Vancouver

Redesigning Business Events for the Circular Economy

Brands leverage the power of events to connect with consumers, to motivate teams and to drive innovation. As we design these experiences, the choices we make in the materials we use affect all aspects of the triple bottom line: people, planet and profit. In this session, learn how events are being reimagined to support the circular economy, to promote responsible consumption, and to align with corporate sustainability goals. We’ll discuss the shift towards lean events, materials resource management and addressing food waste.