SB’18 Vancouver

Communication Strategies to Support Sustainability in C-Suite Decision-Making

Sustainability continues to grow its relevancy and competitive value to support core organizational functions, employees, customers and key stakeholders.

The business case for your company’s sustainability initiatives is likely rock-solid. But unless you clearly convey your strategies, objectives, key performance indicators, and are reporting in effective language that resonates with your audience, you could be risking your hard-earned progress—and your company’s competitive edge.

This session will review Two Key Strategies that will help professionals develop dialogue that communicates both proficiency in sustainability but also its application to support competitive business objectives.

  1. Creating Customized Q&A to differentiate your communication and messaging from others discussing the same topics.
  2. Creating customized narratives that can be incorporated into your frequent discussions to support your personal and organizational objectives